Two keys to good internet marketing are getting back-links from quality sites and presenting yourself as an expert in your field. Articles are a great way to do this. If you have an article that you have written (or we can write one if you’d like), we can place it in strategic locations online so that they both get you back-links from a quality site and present you (by being the author of a good published article) as an expert in your market.
A good article marketing strategy selects a set of strategic websites for your article to go on. It also links to not only your home site, but to some of the other article sites. This technique will get your articles found faster and will get you even more status according to google… a very good thing.
And on top of all the search engines reasons to do article marketing, these articles can also bring real people to your site. When someone looks for information on a topic that you have an article about, they can find and read that article and then click through to your site. This is another traffic source as well as aiding your first traffic source — Google.
But What Articles?
These articles may be on a variety of topics related to your market. For instance, if you were a plumber we may market articles on “Protecting your pipes during our brutal Houston winters”, “What to do if your toilet is running away”, or “How to shut down a leaky faucet.”
Each article offers helpful information to someone in need of your services; in need of your help. Sometimes that help won’t get you a fee but it will get you their trust and their return when your services are needed again. That’s the power of article marketing.
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